Purple Forge Takes the Ottawa Business Journal Mobile With iPhone Application

Purple Forge Takes the Ottawa Business Journal Mobile With iPhone Application










(PRWEB) March 29, 2010

The Ottawa Business Journal (http://www.obj.ca), Ottawa’s leading source for local business, technology and real-estate coverage today announced the release of their iPhone application. The application mobilizes the content of the Ottawa Business Journal, allowing Ottawa’s business leaders to review news stories on-the-go, as well as share, comment and provide survey based feedback on the content.

The Ottawa Business Journal iPhone application was built by Purple Forge (http://www.purpleforge.com), the marketing leading company providing affordable iPhone application services to media organizations, politicians and event coordinators. The Ottawa Business Journal iPhone application can be downloaded from the Apple iTunes store (http://ow.ly/1rAqP).

“Our new iPhone app from Purple Forge really will take Ottawa Business Journal to the next level,” said OBJ publisher Michael Curran. “Whether you’re looking to browse our coverage of Ottawa’s business community or share articles, videos, pictures or blog posts with friends and followers, this app is sure to do the trick.”

Purple Forge provides a means for the Ottawa Business Journal to broadcast news, events, pictures, video, Twitter and blog feeds through a touch-friendly mobile application tied into the Ottawa Business Journal web universe. Coupled with a powerful data collection engine linked to social networking, the Ottawa Business Journal can now mobilize their content, and capture business sentiment from the Ottawa community on the fly.    

“Purple Forge is excited to partner with the Ottawa Business Journal, whose commitment to engaging the Ottawa business community on cutting-edge mobile technology sets the right tone for Ottawa’s current and continued leadership in high-technology,” said John Craig, Vice-President of Sales and Marketing at Purple Forge. “The Ottawa Business Journal’s iPhone app will also double as a great welcoming tool for those looking to do business in Ottawa, providing insights into our communities’ many business advantages.”

About Purple Forge

Purple Forge (http://www.purpleforge.com) sells subscription based services to groups looking to engage their members using the latest mobile application technology and leveraging social networking best practices. Purple Forge is led by seasoned mobile communications and Internet technology veterans dedicated to providing affordable solutions to put the value of mobile applications into the hands of groups looking to engage their members.

About The Ottawa Business Journal

The Ottawa Business Journal is a regional business publication serving Canada’s National Capital Region. Founded in 1995, it is owned by Transcontinental Media and published on a biweekly basis with a circulation of 20,000 copies, alongside Ottawa’s most popular business-related website, obj.ca.

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Health Club takes to the Outdoors with New Running Clubs

Health Club takes to the Outdoors with New Running Clubs











Running Club


(PRWeb UK) July 22, 2010

Virgin Active Health Clubs has launched Running Clubs at its 71 fitness centres across the UK. Inspired by the Virgin London and Brighton marathons, thousands of their health club members are taking to the streets, parks and tracks across the UK every week, making their surroundings into their gym for a fun, effective workout.

Completely free to members of Virgin Active Health Clubs, Running Club sessions are timetabled alongside other weekly gym classes but take place outside of the health clubs themselves, allowing members to keep fit in the open air. Small groups of health club members simply meet at the appointed time and a Personal Trainer or Fitness Coach then leads the group on a running session around the area of their local fitness centre.

Running Clubs start with 5K routes, and are carried out weekly for 6 weeks, meaning stamina is built up and times are recorded in order to track development as the course goes on. As the health club members progress, different running techniques are introduced to further aid and maximise improvements to their times.

There are also 5K sessions for intermediate runners which also follow a 6 week schedule. Thereafter, health club members can choose to progress to run 10K. In addition, there is an 8 week plan for these runners and for advanced runners, as well as gym-goers training specifically for charity runs and races. There is an ‘improvement’ phase for post-10k.

Commenting on the newest fitness initiative from Virgin Active Health Clubs, Gillian Reeves – National Group Exercise Manager said: “Running is a fantastic way to improve general cardiovascular fitness and is a really enjoyable way to workout. Running Clubs have the benefit of offering the motivation and social aspect that exercising in a group offers. Running outdoors, coupled with interval training on a treadmill, is hugely effective as the body experiences different types of motion and terrain which will build stamina and fitness.

With the summer weather, I’m sure that running outdoors, coupled with the added benefit of a professional fitness instructor, will be a big hit with our health club members.”

For more information on Virgin Active Health Clubs and its Running Clubs, please visit http://www.virginactive.co.uk

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Vocus©Copyright 1997-

, Vocus PRW Holdings, LLC.
Vocus, PRWeb, and Publicity Wire are trademarks or registered trademarks of Vocus, Inc. or Vocus PRW Holdings, LLC.