?PS ? The New Clean? Wins Retailer Award for Best New Product of the Year

‘PS – The New Clean’ Wins Retailer Award for Best New Product of the Year

Chicago, IL (PRWEB) May 14, 2006

Retail grocers have recognized an innovative, germ-fighting hand spray (made by St. Petersburg, Florida-based American HomeHealth) with the ‘Retailer Choice’ Award in the Health and Beauty category at the annual Food Marketing Institute (FMI) Trade Show.

PS was launched earlier this year with a humorous ad during the Super Bowl and is currently being advertised on Oprah, Dr. Phil, Martha, and The Price is Right. The PS brand consists of a complete line of hospital-grade infection prevention products including hand soaps and sanitizers, and surface disinfectants. These products were adapted from the formulae used in hospitals and by doctors and dentists multiple times each day between patients as protection from copious strains of harmful bacteria. The surface disinfectants and wipes are effective against MRSA, Staph, and TB. AHH adapted the hospital product for home-use with a convenient Twizz-Top (spray cap and twist lock), the only hand sanitizer available to consumers by spray application. The hand spray contains the active ingredient Benzalkonium Chloride, an antimicrobial.

“PS appeals to the ‘Security Mom,’ the modern-day version of the traditional soccer mom, a busy woman who wants to keep her home as germ-free as possible for her active family,” said Ruly Lora, Chairman and CEO. “PS is reformulated with fragrance and repackaged for the consumer market with the industrial strength used by healthcare professionals.” Lora noted that new scents will be available in 2007.

Food Marketing Institute conducts programs in research, education, industry relations and public affairs on behalf of its 1,500 member companies – food retailers and wholesalers – in the United States and around the world. FMI’s U.S. members operate approximately 26,000 retail food stores with a combined annual sales volume of $ 340 billion – three-quarters of all retail food store sales in the United States. FMI’s retail membership is composed of large multi-store chains, regional firms and independent supermarkets. Its international membership includes 200 companies from 50 countries. More information is available at http://www.FMI.org.

PS is widely available to consumers in all 50 states at retail chains such as Target and Publix. General information is available at http://www.PStheNewClean.com.


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Jack LaLanne to Receive Inaugural DR Icon Award

Jack LaLanne to Receive Inaugural DR Icon Award

(PRWEB) August 09, 2011

The Electronic Retailing Association (ERA), the leading trade association for direct-to-consumer commerce, announced that Jack LaLanne, a long-time pioneer in the direct response marketing field, will be honored posthumously with the inaugural DR Icon Award. The Award will be presented at the ERA Moxie Awards Gala on Thursday, Sept. 15th, 7:00 p.m. – 9:30 p.m., at the 2011 ERA D2C Convention at the Wynn Hotel, Las Vegas.

The DR Icon Award honors an individual whose personal brand and extraordinary talent have re-shaped direct response marketing. The Award will be presented in honor of Jack LaLanne to his wife of 51 years, Elaine LaLanne, during a special presentation.

“Jack LaLanne was a pioneer in our industry whose skills and personality surpassed the direct-to-consumer marketplace,” says ERA President and CEO Julie Coons. “He made significant contributions to our industry, while helping people worldwide see the importance of living a strong and healthy life. It’s evident that the industry and his peers strongly believe Jack is worthy of receiving this new award.”

“Jack meant so much to so many and this award is a noble final recognition for all his hard work spreading his message of health and fitness to the world. I am touched, honored and privileged to receive it on his behalf,” says Elaine LaLanne.

Jack LaLanne passed away on January 23, 2011.

Jack LaLanne was America’s Number 1 Physical Fitness Expert and Guru, and is often called the “Godfather of Fitness.” Jack admitted it was not always this way. “As a kid,” he flatly stated, “I was a sugarholic and a junk food junkie! It made me weak and it made me mean.” It was at the age of 15, when he heard a nutritionist speak at the Oakland City Women’s Club in San Francisco Bay Area. That man promised Jack if he would exercise and eat a proper diet, he could regain good health. Jack listened attentively and was fiercely determined to walk away from that lecture ready to build a totally new Jack LaLanne.

He began experimenting with weights and before long Jack was able to attain a muscular, healthy body. He became a voracious reader, absorbing everything that would help him to improve himself. During college, he studied pre-med to become a medical doctor and graduated. However, resolving to help others find the secrets to health and fitness, Jack opened the nation’s first modern health studio in 1936 in Oakland, California.

Over time, Jack began to formulate a basic approach to physical fitness and nutrition. His methods would be scientifically sound, as he developed the first prototypes of exercise equipment presently available in contemporary health spas. He was the first to have women work out with weights, and he also encouraged the disabled and elderly to exercise for health.

Jack’s reputation began to spread and by the early 1950s, he was given the opportunity to utilize the new medium of television to reach even more people. He used television to reach out to millions of Americans everywhere with his gospel message of get out of your chair, work out and feel better. His motivational message spread across the country like wildfire and his show was an instant nationwide hit! Jack LaLanne lived by what he said to others, and he did it for over 75 years. Much of what Jack LaLanne has advocated through his teaching has become common knowledge today. Today’s doctors and fitness experts all acknowledge daily systematic and proper diet as the principle keys to a longer healthier life. See also this link:


For more information please visit http://www.retailing.org.

About the 2011 ERA D2C Convention

The Electronic Retailing Association’s 2011 ERA D2C Convention is the 21st annual show where the industry’s top technology innovators, manufacturers, buyers and marketers meet to learn about the hottest trends in the direct-to-consumer marketplace and meet with partners and potential customers to seal critical business relationships. The event will feature more than 4,000 attendees and 120 exhibitors, a variety of education sessions on industry related topics and expansive networking opportunities, as well as wide variety of events on the trade show floor. For more information, please visit http://www.D2Cshow.org.

About the Electronic Retailing Association

Representing a more than $ 350 billion market, the Electronic Retailing Association (ERA) is the only trade association in the U.S. and internationally that represents leaders of the direct-to-consumer marketplace, which includes members that maximize revenues through electronic retailing on television, online and on radio. ERA strives to protect the regulatory and legislative climate of direct response while ensuring a favorable landscape that enhances e-retailers’ ability to bring quality products and services to the consumer. ERA members include some of the industry’s most prominent retail merchants, including Acorn Corporation, eBay, Discovery Communications, Gaiam, Google, Guthy-Renker Corporation, HSN, Jewelry Television, QVC, ShopNBC and Thane. For more information about ERA, please visit http://www.retailing.org.

Media Contact

Vi Paynich

Content Manager

Electronic Retailing Association

Tel. 909-606-3406



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GAZARO Announces Winning Coveted TechCrunch50 Disqualification Award

GAZARO Announces Winning Coveted TechCrunch50 Disqualification Award

San Francisco, CA (PRWEB) September 12, 2008

Gazaro, a personalized sales flyer platform that is revolutionizing the lowly paper sales flyer for the attention overloaded Internet generation, was selected as the winner of the coveted and highly subjective Calacanis TC50 Disqualification award.

Awarded on a whim each year by Jason Calacanis via Twitter (http://twitter.com/JasonCalacanis/statuses/916802315) , the coveted award recognizes the company with the most unethical, despicable, and utterly inhumane yet overly effective marketing tactic for directing attendees to their DemoPit booth and collecting voting chips.

Gazaro proudly captured the award for 2008 by setting off a state of mass hypnosis where TC50 attendees helplessly surrendered their voting chips. Never having seen women except on the Internet, the combination of the mythical Gazaro Girls (sighting: http://twitpic.com/ax0r) handing out instant win cards (http://twitpic.com/b9kz) for an oft sought after sexy Amazon Kindle (http://twitpic.com/b9q0) tipped the TC50 crowd into a state of hyper-suggestibility. Some attendees were so mystified that Gazaro acquired quite the red clad following, with individuals stripping down and asking for a Gazaro T-shirt to wear. In true capitalistic form, Gazaro seized the opportunity by extorting voting chips before attendees could make a conscious decision.

“We had our beautiful and intelligent promotions team in lovely red dresses that matched our visual brand, pitching Gazaro and handing out instant win cards that required attendees to view our demo before checking if they had a winning code! It was a shock and awe marketing strategy. We handed out 1000 instant win cards and delivered over 400 demos,” explains Sam Zaid, Gazaro’s CEO. “The whole time we weren’t even sure we were in the running for the award. In the end, I hear we won it by a hair.”

Next on the roadmap for Gazaro is a successful disqualification from Demo to close off the award path. To request an invitation or to learn more about Gazaro, please visit http://www.gazaro.com. For a less satirical viewpoint on the DemoPit Drama, see http://www.techvibes.com/blog/ottawa-startup-gazaro-brings-the-babes-at-techcrunch50.

About Gazaro

Gazaro is a personalized sales flyer platform that aggregates and classifies sales found in flyers, catalogs, and websites in real-time using a patent-pending artificial intelligence system. Gazaro enables users to create unique and personalized flyers of the biggest sales in their local area on things that match their shopping interests. Users subscribe to their unique personalized flyer through a number of electronic mechanisms including daily or weekly emails, RSS, and desktop gadgets. For more information, visit http://www.gazaro.com/

About TechCrunch50

Founded in 2007 by leading technology blog TechCrunch and entrepreneur Jason Calacanis, the TechCrunch50 conference provides a platform for early-stage, and frequently unfunded, companies to launch for the first time to the technology industry’s most influential venture capitalists, corporations, angel investors, fellow entrepreneurs and the international media. Companies are selected to participate exclusively on merit. TechCrunch50 is supported by corporate sponsors Google, Microsoft, MySpace, Salesforce, MSN Money, Symantec, Thomson Reuters and Yahoo!, as well as venture capital firms including Sequoia Capital, Mayfield Fund, Clearstone Venture Partners, Charles River Ventures, Founders Fund, Perkins Coie and Fenwick & West

Media Inquiries

For media inquiries, please contact John Somerton at 1-888-9GAZARO x620 or via http://www.gazaro.com/contactus


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Liquid Computing’s Brian Hurley Wins Next-Generation Executive Award

Liquid Computing’s Brian Hurley Wins Next-Generation Executive Award

Los Altos, CA & Ottawa, Canada (PRWEB) April 5, 2007

Liquid Computing Inc., a developer of a new class of scalable computing system, congratulates its CEO and founder Brian Hurley for his recognition as OCRI’s Next-Generation Executive. The Ottawa Centre for Research and Innovation (ORCRI) award, presented last night, distinguishes Hurley as an individual who has guided Liquid Computing to success in less than five years.

“The Ottawa technology community is proud of Brian Hurley and his commitment to excellence,” said Jeffery Dale, President and CEO, OCRI. “Brian is a great example of the leadership and innovation that is found here in Ottawa. He plays an active role locally and is a strong ambassador for our city to the rest of the world.”

Winning Next-Generation Executive validates Hurley’s original vision for the company to bring disruptive change to the computing market and to create an innovative work environment. Since 2003, under Hurley’s direction, the Liquid Computing team has developed an entirely new class of server architecture to solve the performance issues associated with traditional architectures.

“Liquid Computing has marked significant milestones in its first four years,” said Brian Hurley. “We have done this by focusing on three goals – having the best team, delivering the best product, and doing the best we can for our customers. I thank our team for providing me with the means to be recognized by OCRI this year.”

For more information about the OCRI Awards please visit http://www.ocri.ca.

About Liquid Computing

Liquid Computing Inc. is first to deliver a new class of computer system called LiquidIQ™ to meet the needs of scalable computing users within Enterprise High Performance Computing and Software as a Service markets. LiquidIQ™ is an Interconnect Driven Server that delivers a set of managed computing and communications resources. It can be configured with software commands into one or several cluster configurations, shared memory or cache coherent server regions at best lifecycle economics and uncompromising performance, scalability and availability. For more information, visit http://www.liquidcomputing.com.

For more information:


Andy Church

Liquid Computing

613-592-2666 ext 212


Cerys Goodall

High Road Communications

613-236-0909 ext 184


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Manuel Pietra Nominated for Next Generation Executive Award

Manuel Pietra Nominated for Next Generation Executive Award

Ottawa, Canada (Vocus/PRWEB) April 07, 2011

FreeBalance, a For Profit Social Enterprise (FOPSE) software company that helps governments around the world to leverage robust Government Resource Planning (GRP) technology to accelerate country growth, today announced that FreeBalance President & CEO, Manuel Pietra, has been nominated for the Ottawa Centre for Research and Innovation (OCRI) Next Generation Executive Award. This “award recognizes an individual who has had a significant impact on the success and/or transformation of their organization as a direct result of their leadership.”

Winners will be announced at the OCRI Awards Gala on Thursday April 7, 2011 at the Hilton Lac-Leamy. The OCRI Awards Gala is the premier awards event for the region’s business, research and academic community. The annual event recognizes the achievements of successful entrepreneurs and in National Capital region.

“This award validates the positive changes that people at FreeBalance are helping make around the world,” said Manuel Pietra, President & CEO of FreeBalance. “Global citizenship commits FreeBalance to international country development, active participation in the global community, and corporate social responsibility.”

In mid-2006 following his appointment as FreeBalance President & CEO, Mr. Pietra initiated a new business strategy. This new business plan better addressed the global government market. Strategic goals were changed. The company re-organized. The new FreeBalance business model and planning process was based on the premise of “customers for life” The company added new customers in Canada, Pakistan, Panama, Palestine, Uganda, Kyrgyzstan, Namibia, and Liberia. FreeBalance is committed to supporting children’s programs in the developing world. FreeBalance has established partnerships with organizations such as SOS Children’s Villages to directly impact the lives of thousands of children.

Mr. Pietra spearheaded a transition to a FOPSE software company where Corporate Social Responsibility is core to decision-making. FreeBalance solutions for Public Financial Management (PFM) help developing nation government improve governance and improve development outcomes.

Refining processes to be more customer-centric has resulted in improvements in FreeBalance sales execution and operational efficiency. The company is growing at a rate of 18-20% per year thanks to operationalizing and adapting the strategy originally developed in 2006. FreeBalance customers span the globe and the user community includes public financial management professionals in 19 countries, including Liberia, Namibia, Sierra Leone, Uganda, and Southern Sudan. FreeBalance operates in 15 customer time zones. FreeBalance has more than 70,000 users around the world. FreeBalance software manages a global civil service workforce of 1,500,000, and also manages a quarter trillion ($ US) annual budgets worldwide.

About FreeBalance

FreeBalance helps governments around the world leverage robust Government Resource Planning (GRP) technology to accelerate country growth. FreeBalance software solutions for public financial and human resource management support reform and modernization to improve governance, transparency and accountability. Good governance is required to improve development results. For more information, visit http://www.freebalance.com.

About Manuel Pietra, FreeBalance President and CEO

Manuel Pietra is a global executive with more than 20 years of successful management experience from companies in the United States, Canada, Europe, South Africa, and Latin America. As President and CEO of FreeBalance, Mr. Pietra leads global growth strategies, organizational restructuring and customer engagement. Manuel Pietra has held executive positions on the boards of several international companies and actively participated in the venture capital arena. He holds a degree in Business Management from the South African Institute of Management and is a board member for the International Consortium on Government Financial Management (ICGFM). Mr. Pietra is multilingual and often speaks at high profile investment seminars and technology conferences across the world in English, Portuguese, Spanish, and French.

About Ottawa Centre for Research and Innovation (OCRI)

Leading the way for Ottawa, OCRI is the city’s economic development agency. OCRI is the rallying point to bring business, education, research and talent together to create the winning economic conditions that allow Ottawa’s knowledge-based companies to thrive locally and compete globally. At OCRI we promote sustainable economic development to maintain our high quality of life. For more information on OCRI visit our website at http://www.ocri.ca and for more information on the Ottawa Region please visit http://www.ottawaregion.com. In 2010, Ottawa was named one of the world’s top seven intelligent communities by the Intelligent Community Forum (ICF).

FreeBalance Media Contact:

James Elrick

Email: jelrick(at)freebalance(dot)com

Ph: +1 613 218 4938


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